Walking through the cosmetics department or your local drug store to find the right foundation can be overwhelming. There is no shortage of different types of formulas to choose from; BB creams, CC creams, tinted moisturizers, liquid, sticks and everything in between. What’s the difference? What do I really need? Today we are going to break down the difference between some of the most popular foundation formulas to help you navigate your way through the beauty jungle like a pro.
What is it? BB Cream aka Beauty or Blemish Balm is a form of foundation originally developed in Asia as a post-procedure cream used to protect, hydrate, treat and cover skin. BB creams contain a broad-spectrum SPF, light coverage and skincare benefits such as hydration and antioxidants.
What is it? Similar to BB Cream, CC Cream or Color Correcting Cream provide broad spectrum SPF, light to medium coverage and skincare benefits. The main point of difference is that CC Cream skincare benefits typically address skin concerns that have to do with color correction such as redness, sallowness, and dark spots.
Why you will love them: BB Cream and CC Creams are very similar in terms of color range, skincare benefits, coverage and ease of application. They are both great multi-taskers and a great option for beginners or for those who just want something a bit lighter. When choosing between the two it is best to do a little research and determine which brand/ formula addresses your particular skin concern, so you maximize the skincare benefits that they provide.
Things to think about: Typically, the shade range in BB and CC Cream is limited so finding the perfect match may be a challenge especially for very fair and deeper skin tones. In addition, formulas that contain a high broad spectrum SPF are not best if you are going to be photographed using a flash.
Read more about our Top picks for BB and CC Creams here
What is it? A sheer formula that adds a touch of hydration and usually has a low SPF.
Why you will love it: Tinted Moisturizer is not just for those blessed with perfect skin naturally. This is a great option to have for those days when you don’t have a lot of time, weekend wear or those hot summer days when you just don’t want a ton on your face. If you happen to have a little blemish that your tinted moisturizer won’t cover, just pop a dab of coverage just on that pesky blemish and you are good to go.
Things to think about: Sheer formulas tend to not last as long as liquid formulas. This may not be the best option if you are looking for a day to night option. In addition contrary to their name, tinted moisturizers typically do not contain enough moisture to fully replace your regular moisturizer.
What is it? Liquid foundation refers to a wide variety of option in terms of coverage, finish, and color in liquid form.
Why you will love it: Sheer to full coverage foundations are now available in a wide variety of colors and finishes allowing you to customize based on your specific needs. Three things ask yourself when choosing a liquid formula are; does the color match my skin tone? what is the finish I want? how much coverage am I looking for?
Things to think about: There is no one size fits all when it comes to liquid foundation. Finding the right formula and color takes time. Luckily stores like Sephora allow you to sample a few options so you can take them home and give them a try.
What is it? This solid form of liquid foundation offers customizable coverage options in a wide range of colors.
Why you will love it: Stick foundation is the easiest formula to build coverage. Meaning you can use it to spot conceal on days when you just want a little or layer to a full coverage for special occasions. Additionally, it’s a great option to keep in your bag for easy touch-ups or for travel.
Things to think about: Stick foundation have an opaque formula which can be a little more challenging to blend into the skin. Tools like the beauty blender work well to help melt the formula into the skin.
There truly is something for everyone out there, it just takes a little trial and sometimes errors to find which formula fits your needs and style the best. Its great to have options in your make up bag so you can switch up your foundation based on your skin needs for the day, the season or occasion.